A woman holding a dark glass bowl and stirring it with a stick. She is wearing a black apron with the letters 'YUV' on it, and has rings on her fingers and tattoos on her hand.

We are excited to use YUV at King’s.

Embrace eco-friendly choices by choosing yuv® colour. You'll actively contribute to diminishing the global carbon footprint generated by the beauty industry.

A person holding a shaker bottle with cooked ramen noodles, chocolate, and white foam inside.

The creamiest bleaching paste around ideal for all lightening techniques. yuv® cream bleach contains a proprietary mix of ingredients including Arginine, Lysine, Betaine, and Babassu Oil

A person with long, straight, blonde hair covering their face, wearing a dark shirt or jacket against a plain light background.

Limitless colour shades and tried and tested in some of London’s more exclusive Salons.

Close-up of a woman with wild, curly hair that is dark with vibrant red highlights, partially covering her face, with a neutral gray background.
Two sleek, modern YUV branded coffee makers with black and silver finish, placed on white pedestals against a plain background.

A colour creation that is as unique as you are

Millions of colours at our fingertips

With yuv® we can create your own bespoke Demi and Permanent shades. The options are limitless.

Vegan and cruelty-free.

A safer product without compromise on performance, yuv® Colour was expertly formulated by Swiss-based scientists who aim to give you the best that professional hair colour has to offer.

Free from

Parabens, Propylene, Glycol, Fragrance, Phthalates, Resorcinol, Silicones

Heavy Metals, Mineral oils, Ethanolamine, Drying Alcohols, PPD, PTD